Sumithra Jagannath

SUMITHRA JAGANNATH

PRESIDENT, ZED DIGITAL
Sumithra's Bio

Sumithra Jagannath is a driven, technology-focused President with deep roots in software development, custom enterprise search engine development and digital marketing strategies. She is the Owner of ZED Digital (www.zeddigital.net), a digital software enterprise based in Columbus, Ohio. ZED Digital provides web & mobile application development and digital marketing solutions to help businesses grow their online revenues and become authorities in their market.

Ms. Jagannath is a McGill University post graduate and served as professor of software usability at Concordia University graduate school in Montreal, Canada. She founded a consulting firm in software usability fresh out of college and has not looked back since. She now sits on the Web Development Board of Advisors at Franklin University and is the Vice President for Healthcare Businesswomen’s Association. Her expertise stems from her passion for computers and 20+ years of experience in software development and implementing usability engineering processes in organizations such as utility companies, banks and Government organizations.

Her flagship product for transit called ZIG has provided state of the art technology in trip planning to leading transit organizations in the country such as Central Ohio Transit Authority and Greater Cleveland RTA.

Her technology has been mentioned in leading publications such as The Wall Street Journal, London Times and The Hindu Business Line and was also named as a finalist to the Canadian Octas awards and BizTech Innovation awards.

She is a spirited entrepreneur, public speaker and the proud mother of a beautiful daughter. She was elected to the Who's Who of entrepreneurs and Oser au Feminin, a French publication of powerful women in business and won the Minority Business Enterprise of the Year in the Biztech Awards from Columbus Business First. Through her career, Ms. Jagannath has led international teams based in Canada, India, USA and South Africa.

DR Srini Ramaswamy

DR. SRINI RAMASWAMY

SENIOR TECHNOLOGY ADVISOR, ZED DIGITAL
Srini's Bio

Dr. Srini is passionate about design of large scale software-integrated systems that impact quality of human life.

  • Strong track record in fostering highly functional global teams that engage in thoughtful risk taking and creative problem-solving in a fast-paced, deadline-driven environment
  • Demonstrated global technology management expertise with experiences in managing local, remote, outsourced/offshore and virtual technical/cross-functional teams.
  • Deep understanding of software development and project management expertise across the product life cycle promoting highly effective product development (Waterfall, Agile) approaches and project execution with a focus on Performance, Quality, Cost and Innovation and Continuous Improvement; while balancing new feature development with paying down historical technical debt.
  • Ability to manage and lead a culturally diverse, world-class software development team within the organization to achieve superior results while anticipating risks and roadblocks
  • Actively consulted as an expert on legal cases involving globally outsourced projects, identity theft and POS credit card authentication cases.

Specialization
Data Aggregation for Smart Cities and Transportation, Technical / Engineering Management (Software and Systems), Program/Project Management, New technology scouting and evaluation, Vision / strategy development and execution, software development process adaptation and improvement, Industrial Automation systems, Energy, Power & Water Systems, Healthcare systems, Healthcare IT, Big Data, Cloud Computing.
Personal
Enjoy travel, reading, writing, speaking to students and educational advocacy issues. Have traveled extensively in Europe, Asia and Americas; enjoy visits to natural and man made wonders; visited the Amazon, Galapagos, Stonehenge, Fjords, Pompeii, Millau Viaduct, Cricket 'holy' grounds (Lords and MCG), Himalayas, Alps, Andes (Cotapaxi, Chimborazo) and the Rockies.
DR Srini Ramaswamy

FRANK T. MARTIN

DIGITAL STRATEGIST, TRANSIT
Martin's Bio

Frank T. Martin is an Hall of Fame awardee for 2016 by the American Public Transit Association. He has spent more than three decades in the transit industry including private and public sectors in senior management (Senior Vice President - Atkins and Vice President – First Transit formally ATE Management and Service Company, Inc. respectively) for two global transportation and engineering companies and as Chief Executive Officer and Chief Operating Officer for several of the nations’ top transit organizations.

As a public servant, Frank developed the reputation as a skilled and accomplished public transportation management executive solving some of the most complex issues facing the public transit industry. He carried the same skills into the private sector for over the past ten years becoming a trusted advisor, as well as emerging as one of the industry’s preeminent business development and sales strategist.

Mr. Martin has extensive experience in business development and sales, urban and regional planning, including over 40 years of experience in managing and directing transportation projects focusing on multidisciplinary and complex planning, administration, and operations and maintenance; analyzing program systems and processes; and developing business plans and strategies to optimize operating efficiency.

He has served as a general manager and chief operating officer for several of the nation’s top transit systems and has served in an oversight capacity for the implementation of programs from South Florida (South Florida Regional Transportation Authority, formerly Tri-Rail) to Northern California (ACE, Caltrain, and Capital Corridor) while working as the chief operating officer for the Santa Clara Valley Transportation Authority (VTA).

The Invisible Web


The Visible Web is just the tip of the iceberg

The Invisible Web (also called Deep Web) is that part of the Web that cannot be crawled or indexed by traditional search engines. These pages may often link to searchable databases on websites that can only be generated if queried from within the site itself. Search engines typically do not search these databases, but you can search them manually if you know where to look.

ZED Digital is a search engine company with unique technology that aggregates content from databases that underlie public Internet or Intranet websites, aka the Invisible Web. Our CloserLook search® engine can be used to aggregate and unify data from multiple independent web-based databases into one single destination in real-time. Intelligent analysis and business logic can then be applied to this unified data to derive meaningful reports.

CLOSERLOOK SEARCH® ENGINE UNIFIES DATA FROM MULTIPLE DISPARATE DATA BASES

Our technology supports efficient, error-free decision-making.

CloserLook Search® can be used to unify and aggregate information to comprehensively view the big picture, and evaluate data.

  • We work with varied clients across diverse market segments like corporate, government, and SME’s (State Agencies, Small Businesses like Aspen Fireplace & Patio)
  • Our technology seamlessly integrates to power data-driven websites and portals for a personalized experience
  • Effective data integration and data sharing, with access from multiple databases and applications

  • Geo-spatial storage of data

  • Ability to unify and summarize relevant datasets from multiple sources

  • Application framework to use the results in a unified interface

Data Aggregation applications of Closer Look Search®
  • Personalized Web Design
  • Civil & Criminal Court Records

  • Fraud Detection

  • Risk Mitigation

  • Skip Tracing

  • Competitive Intelligence Gathering

  • Vertical topic-based searches such as Health & Nutrition

  • Public Record Searches

  • UCC filings, Business Registrations

  • County Auditor & Treasurer Websites

  • County Auditor & Treasurer Websites

  • GIS Mapping
  • Batch Data Formatting

What is contained in Invisible Web Sources?

The Invisible Web consists of content from thousands of specialized, searchable databases made available via the web. Some Invisible Web sources include:

  • Manufacturer websites often consist of product catalogs with detailed spec sheets, product images, and item descriptions.

  • The US patents and Trademarks office that contains all the patents and trademarks registered in the country.

  • Health databases such as Mayoclinic and WebMD consist of diseases & conditions, news, medication and other health information.

  • Travel websites with travel fares and availability. Yahoo! Farechase is a well-known example.

  • Internal and external government databases consisting of public records, business registrations, auditor and treasurer information, transportation/planning projects, etc.

  • Utility websites consisting of rate comparisons, service locations, area outages, and consumer account information.

Case Studies


Public Record Searches


ZED Digital’s User Focused Approach

This leading credit bureau conducted real property across 88 counties of Ohio with one click.

USABLE COMPETITIVE INTELLIGENCE


ZED Digital’s Business Intelligence Support

This leading toy manufacturer had Market Intelligence on their fingertips every day.

HEALTH IT DATA AGGREGATION


ZED Digital’s trail-blazing technology

This major search engine conducted Invisible Web Searches
from authoritative health databases.

The Invisible Web


The Visible Web is just the tip of the iceberg

The Invisible Web (also called Deep Web) is that part of the Web that cannot be crawled or indexed by traditional search engines. These pages may often link to searchable databases on websites that can only be generated if queried from within the site itself. Search engines typically do not search these databases, but you can search them manually if you know where to look.

ZED Digital is a search engine company with unique technology that aggregates content from databases that underlie public Internet or Intranet websites, aka the Invisible Web. Our CloserLook search® engine can be used to aggregate and unify data from multiple independent web-based databases into one single destination in real-time. Intelligent analysis and business logic can then be applied to this unified data to derive meaningful reports.

CLOSERLOOK SEARCH® ENGINE UNIFIES DATA FROM MULTIPLE DISPARATE DATA BASES

Our technology supports efficient, error-free decision-making.

CloserLook Search® can be used to implement decision-making applications where multiple disparate data sources need to communicate. It can be used to unify and aggregate information to comprehensively view the big picture, and evaluate data

  • Effective data integration and data sharing, with access from multiple databases and applications

  • Geo-spatial storage of data

  • Ability to unify and summarize relevant datasets from multiple sources

  • Application framework to use the results in a unified interface

Data Aggregation applications of Closer Look Search®
  • Fraud Detection

  • Risk Mitigation

  • Skip Tracing

  • Competitive Intelligence Gathering

  • Vertical topic-based searches such as Health & Nutrition

  • Public Record Searches

  • UCC filings, Business registrations

  • County Auditor & Treasurer websites

  • Civil & Criminal Court Records

What is contained in Invisible Web Sources?

The Invisible Web consists of content from thousands of specialized, searchable databases made available via the web. Some Invisible Web sources include:

  • Manufacturer websites often consist of product catalogs with detailed spec sheets, product images, and item descriptions.

  • The US patents and Trademarks office that contains all the patents and trademarks registered in the country.

  • Health databases such as Mayoclinic and WebMD consist of diseases & conditions, news, medication and other health information.

  • Travel websites with travel fares and availability. Yahoo! Farechase is a well-known example.

Case Studies


Public Record Searches


ZED Digital’s User Focused Approach

This leading credit bureau conducted real property aacross 88 counties of Ohio with one click.

USABLE COMPETITIVE INTELLIGENCE


ZED Digital’s Business Intelligence Support

This leading toy manufacturer had Market Intelligence on their fingertips every day.

HEALTH IT DATA AGGREGATION


ZED Digital’s trail-blazing technology

This major search engine conducted Invisible Web Searches
from authoritative health databases.